{"id":68091,"date":"2021-04-07T18:14:59","date_gmt":"2021-04-08T01:14:59","guid":{"rendered":"https:\/\/madcapmarketing.com\/?p=68091"},"modified":"2021-04-07T18:14:59","modified_gmt":"2021-04-08T01:14:59","slug":"the-perks-of-virtual-events","status":"publish","type":"post","link":"https:\/\/madcapmarketing.com\/the-perks-of-virtual-events\/","title":{"rendered":"The Perks of Virtual Events"},"content":{"rendered":"\n

Remember when \u201cevents\u201d meant 400+ people crammed into a convention center? Us too. But honestly, we\u2019re kind of loving the virtual events world. While we, like anyone, miss gathering in person, the pivot to virtual events has worked out surprisingly well\u2014and they\u2019re only getting better. 

Many of our virtual events have outperformed expectations. Online fundraising events are generating the same or increased revenue. Virtual networking events and conferences have surpassed target goals, especially in terms of attendance and participation. Inevitably, events have a fair share of no-shows\u2014whether in-person or not. In-person events typically see around a 20% no-show rate. We are only seeing a 35% average no show rate for virtual events. For engagement rates on an online platform, this is pretty great, considering most events have had free registration or the ability to be viewed at a later date. 

Here are a few reasons why we\u2019re vibing with virtual events:<\/p>\n\n\n\n