It is almost the end of another year! 2025 went by in a flash, and as we look back to close out the year, we are looking ahead at the same time. Quantitatively, we could certainly list out the number of websites we worked on, or events we helped to host, or press releases we…
“The only thing constant is change” the Greek philosopher Heraclitus reminds us. Marketing and communications professionals know this feeling all too well. Let’s take a look at what 2024 brought us, and as an added bonus, we’ll grant you our hot take on the most important marketing strategy to take into 2025 and beyond. We’ll…
How do you install it you ask?When you are ready to complete the Google Analytics 4 upgrade, head to the admin area and look for the ‘Property’ column. You should see the ‘GA4 Setup Assistant’ at the top of the column. Click on it to launch the upgrade assistant. Should I upgrade? The short answer is…
Your company or organization’s website is often the first exposure a prospect has with your brand. It is a sales person that never sleeps; a reflection of your brand in every way and can be one of the most powerful marketing tools your company can have. It can also be your demise if it…
Is your website a source of pride? Before you answer, think of it this way: when you tell a customer to visit your website, are you proud at of? what they’ll find? Or do you secretly hope they don’t visit and keep their information gathering to in-person and phone communications? Simply having a website used…
WordPress 5.0 is now in full effect and it’s come equipped with a wide array of improvements to the popular CMS. As of this writing, we are now on WordPress 5.0.3. As with any major WordPress update, the usual unseen changes occur: bug fixes, security patches, more optimized and compressed code, etc. However, if you…
For many outside the field of web development, it is not commonly known that there are several different types of web developers that exist. Within the developer world, we literally have dozens of titles that distinguish us from the rest based on our skillset and what we can create with it. Overall, web developers can…