Our Mad Capabilities

Branding

marketing
planning + buying

DIGITAL

social media

photo + video

events

Branding + Creative
Crafting brand identity, modernizing image, revamping reputation—it’s what gets us up in the morning. It’s what we dream about at night. It’s our ice cold shower and stiff black coffee. On-point branding is invigorating and stirs a reaction from all who experience it.
Marketing Planning + Buying
You don’t need a team of creative bobble heads nodding ‘yes’, that’s not what you’re paying for. You need strategists who cut through the BS and push your brand to new heights with fresh ideas and methods. Plain and simple.


Digital (Web + I.T.)
Let’s take a leap and say that you already know that digital is the new normal. We don’t have to convince you. (Unless you’re not into that sort of thing. Ron Swanson isn’t into tech either and he’s still an American hero. Do yourself a favor and Google him.)
Social Media
“Social media” is really just building communities of people who all love the same awesome thing. You. Dishing out what your followers want is only half the battle. Today’s best brand rockstars know how to hook their fans with two-way conversation.


Photography + Videography
Nothing goes better with an awesome marketing campaign than vivid, on-point photography and videography that tells the story of your brand. This isn’t just a simple point-and-shoot operation. It’s an artistic, story-telling, emotion-grabbing, action-inducing way to build your business through beautiful visuals.
Events
We’re not going to lie—events are hard, time-consuming work. When done right, they can be an amazing shindigs to showcase. When botched, they can be complete dumpster fires, remembered and shared for all the wrong reasons.

Measurement of Success
Not to get too intense, but at MadCap, we believe solid measurement is the core of all client success. Show us your mountain of clicks, calls, hits, registrations, sales, donations, likes—we’ll make sense of it all. Even better, we’ll use them to inform future decisions for continual improvement.
Making you look good is crucial… but harnessing your data to inform real-time decisions? That’s what pushes you from clip art ads in the local newspaper to commercials in the Super Bowl.
Measurement of Success
Not to get too intense, but at MadCap, we believe solid measurement is the core of all client success. Show us your mountain of clicks, calls, hits, registrations, sales, donations, likes—we’ll make sense of it all. Even better, we’ll use them to inform future decisions for continual improvement.
Making you look good is crucial… but harnessing your data to inform real-time decisions? That’s what pushes you from clip art ads in the local newspaper to commercials in the Super Bowl.